Business continuity planning aims to protect the assets owned by an organization during a disaster. It is a process to be executed to continue providing service to the customers who buy products and services from the company and other business partners in an acceptable level in every condition.
- The power to fulfill the task of the business,
- The power to continue its operations,
- Prestige and image of the company,
- Customer portfolio,
- Market share,
In today’s business environment an organization must know what to do in case of a crisis while an organization’s business is in normal course. It’s because small, large or catastrophic disasters can bring serious losses to the company. Disaster recovery and ensuring business continuity are only possible with a Business Continuity Plan which will be prepared for this purpose.
In addition to the security risks emerging due to the Internet’s structure and breakdowns on line connections, the possibility of a serious disaster as a result of predictable or unpredictable internal or external factors such as earthquake, fire, storm, flood, bombing, sabotage, hardware or software failure, electricity and telecommunications failure, machine failure, accident of the transport vehicle, errors originating from employees, performance issues that may occur in the system is a risk that worth to be taken into account for all organizations. Therefore, being prepared for a disaster and acting in an organized way are very important. Since it is very likely to occur that when financial size, prestige and reputation of the organizations are considered, the potential losses and their impacts can be devastating. It can be easily seen that business continuity planning against an emergency and unexpected situations is essential.
In the absence of an effective Business Continuity Plan, the following risks and situations may emerge;
- Having business interruptions which make it impossible to provide services to existing customers. Therefore, loss of customers, loss of reputation, loss of competitiveness.
- Failure to follow the receivables, penalties arising from late payments, missed discount facilities, cannot updating the account balances, lost or unrecorded sales.
- The failure to fulfill the legal responsibilities which have been identified with the agreements.
- Becoming fully non-operational.
Business Continuity Planning Methodology
Business Continuity Planning consists of three phases;
1- Evaluation Phase: Current status of your business will be evaluated in terms of business continuity planning. How is your organization’s condition when it is compared with other organizations in the same sector? Are there any threats or critical problems in your organization? Do these make the organization more vulnerable? If there is a comprehensive interruption, how many hours does it lasts? Which of your business activities are more critical and sensitive? What can we do for them? What can be the cost of the options and what could be the effect of them on your business? What are the realistic options? Which options should be implemented and why?
2- Implementation Phase: The chosen solutions are applied in your organization. Preparations are made for new measures; security and protection are ensured; you sign agreements with organizations that will help you in the fight against disaster; new methods to be applied are documented; your staff are trained in accordance with these procedures; how to deal with a disaster is clearly documented and the preferences should be accurate and sustainable.
3- Management Phase: We manage all processes and new methods in an effective way so that they do not lose their future operability and effectiveness.